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Love Your Landing Page: Tips to Increase Ecommerce Conversion

Love Your Landing Page: Tips to Increase Ecommerce Conversion



Landing pages are the single most important factor in increasing conversions on a retail ecommerce website. Shoppers increasingly enter your online store through means other than the homepage. Are all your pages converting at maximum efficiency? We look at home page, category page, product page, and campaign page optimization.


Company:

Elastic Path Software

Speaker:

Ayat Shukairy, Managing Partner, INVESP Consulting

Topics:

E-Commerce

Type: Audio Presentation
Date:07/08/08
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