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Designing effective 'self-serve' portals for user convenience and business efficiency: SAP – a case study

Designing effective 'self-serve' portals for user convenience and business efficiency: SAP – a case study



Jerome and Ed share a roadmap to plan and implement successful, user-centered portals. Topics include: The shift to "self-serve" portals: usability is not a luxury What customers want: attributes of effective portals SAP runs SAP: a case study Portal trends in the marketplace, including Web 2.0 User-centricity: a strategic imperative Examples draw on SAP's global experience as an ERP vendor, along with the story behind their own implementation of a user-centered corporate portal.


Company:

HFI

Speaker:

Ed Sander - Senior Director, New Product Strategy, Global Marketing, SAP, Jerome Nadel - HFI Executive Managing Director

Topics:

E-Commerce, ERP

Type: Video Presentation
Date:08/15/08
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