Internet TV: Consumer Attitudes

If you would like to learn the latest thinking from Parks Associates about Internet-Video-to-the-TV, this interview is for you. Our guest today is Kurt Scherf who is a Vice President and Principal Analyst at Parks Associates. He narrates a PowerPoint summarizing his latest white paper “From Boob Tube to YouTube”. It is available for free at his website. We found three of Kurt’s conclusions of particular interest. First, the two most popular items jacked-into TVs and also connected to the Internet are (1) console video game players and (2) computers. In the United States, about 13 million consoles and 7.5 million computers are thus connect...