The Top 3 Reasons CRM Initiatives (Still) Fail

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The Top 3 Reasons CRM Initiatives (Still) Fail - And How to Avoid Them This white paper looks at the top three reasons that CRM initiatives fail to achieve their goals and provides clear, practical recommendations for ensuring that your CRM initiative avoids these pitfalls and deliver desired returns.
Company:	CDC Software
Topics:	CRM
Type:	White Paper
Date:	10/01/09
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The Top 3 Reasons CRM Initiatives (Still) Fail - And How to Avoid Them