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Entertainment Marketing & Integrated Promotions

Entertainment Marketing & Integrated Promotions



Host Ted Murphy and Lisa Jenkins, electronic marketing manager for the House of Blues, discuss entertainment marketing and integrated promotions, incorporating podcasts, mobile marketing and email into marketing plans to build customer relationships and reach niche markets.


Company:

Internet Marketing Voodoo

Topics:

CRM, Marketing, Networking

Type: Audio Podcast
Date:06/13/06
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