High Performance Marketing: Developing and Delivering the Branded Experience

The world's best-run companies know that managing the branded customer experience begins with the effective use of brand assets. Hear Marianne Seiler, Senior Executive of Accenture's Marketing & Customer Strategy Practice, discuss how companies--like yours--can dramatically improve customer experience by leveraging brand equity and delivering the brand promise consistently. View this On-Demand Webcast to learn how you can: *Improve your organization's customer experience by consistently managing brand presentation *Address new market challenges and mediums, such as blogs, mobile devices, DVRs, and podcasts *Improve brand communications pr...