Why your organization’s global Web strategy is critical to your success

Please join us for an interactive presentation with Forrester Research. Many companies are realizing that, as their domestic businesses mature, the greatest growth potential lies in international markets. And since these companies increasingly generate a large number of business leads over the Web, a single-language Web presence is simply not a good enough customer experience to help reach those international business goals. Join Forrester analyst Stephen Powers for a look at how IT can support international brand initiatives through Web Content Management, including: * Why your organization needs to think about internationalization now * ...