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Lead Farming: The Answer to the Sales & Marketing Gap
Hosted by:
Dan McDade
President, PointClear, LLC
Karen Hayward
Executive Vice President, & Chief Sales & Marketing Officer, CenterBeam
During this webcast, you will:
* Gain insight into how the proven Lead Farming approach bridges the gap between Sales and Marketing.
* Learn why it's important to have a team of dedicated Lead Farmers™ to qualify your raw leads and nurture lukewarm prospects.
* Understand how an experienced Lead Farmer™ can develop your prospects-until it's time to buy.
* Get more information on how Lead Farming leverages Marketing's leads for Sales' success.